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What Are the Different Cloud-Based Communication Services?

Cloud-based unified communication services are rapidly increasing in popularity by increasing employee productivity, reducing expense, and streamlining administration. More and more IT professionals are seeing the benefits of moving to the cloud. Features such as video collaboration and conferencing, virtual contact centres, and cloud telephony are all cloud-based services that can make your business run smoother so you can focus on other important areas, such as sales and marketing strategies. Third-party service providers host cloud-based communication services, and since the service is so customizable, the needs of your growing and changing business, employees, and partners, can be met. There are several different cloud-based communication services available, and here are six of the best.


Whether you prefer audio, video, or web conferencing, this feature is one of the most-used cloud communications services amongst companies and organizations that favour provider-owned software models.

Mobile Apps

Mobile apps such as video calls, team collaboration, and unified communication also stand out in popularity. Studies have shown an increase in the use of mobile applications over the past two years alone. Cloud-based mobile apps make life much easier as they adapt to your mailing systems, web browsing, fitness tracking, document and file sharing, calendars, banking, and more. Most people nowadays browse using mobile devices, and smart businesses are latching onto the opportunity to get connected.

PBX/Call Control

This function in a PBX (private branch exchange), or business telephone switch, routes telephone calls to the correct destination. It also maintains the connection between two endpoints during a call. Call control is one of the most important categories of communications traffic in VoIP (voice over Internet protocol) systems. More and more organizations are adding cloud PBX services to their systems.

Communications APIs

It’s not a surprise that APIs (application program interfaces) are increasing in popularity. More businesses are looking to improve customer experience and stand out from the competition through customized applications. Communications APIs facilitate this process, making it an appealing communication services to add on.

ACD/Contact Center

ACDs (automated call distribution) systems distribute incoming calls to a specific group of agents based upon the following factors: availability, longest idle agent, customer telephone number, selection, selected incoming line to the system, and time of day. This is typically part of cloud telephony systems (CTIs).

Unified Communications

These services include instant messaging or presence, conferencing, and voice and video calling. Organizations are using unified cloud services more and more as it allows them to connect with employees and clients remotely and across the globe in real time.

Let Us Manage Your Cloud-Based Communication Services

If your company is seeking to reduce costs, streamline operations, enhance customer experience, and improve employee productivity, cloud communications solutions address these objectives and many more. High Tech Communications, based in Aurora, Canada, has partnered with several first-rate cloud service providers to bring these excellent cloud services to you. We offer a number of high-end VoIP phone systems and data solutions (on site or in the cloud) that can benefit a host of GTA sectors such as education, healthcare, hospitality, call centres, and countless types of businesses. We have integrated network partnerships and can offer dedicated communications support across regional, national, and international accounts. For more information on our cloud-based communication services contact us toll-free at 1-(800) 853-2335.

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